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PRESS RELEASE

Release date | 15th August 2008
Source | Isango Media Department
 

isango! partners with Accor Hotels


isango!, the largest online experience aggregator in Europe signs exclusive deal with Accor Hotels to power their innovative new 'tours and activities' offering.
 
isango! has signed an exclusive deal with Accor to enable their hotel customers to pre-book 1000s of tours, activities and excursions through the accorhotels.com website

Unlike the airlines, online hotel brands have traditionally been slow to adopt additional product categories or 'ancillary revenue' strategies, so the isango! partnership and the heavily customised, integrated solution that has been built marks an industry first for a major hotel brand. Accor has not only embraced the 'tours and activities' category but committed themselves to relevant promotion and cross-sell using isango!'s tailor-made 'gold label' solution - designed to maximize synergies, customer relevance and consequently revenues for both partners.

Accor will also be among the first to take advantage of isango!'s soon-to-launch localised white label offerings with the roll-out of German and French language versions imminent.

XXX, Marketing Director of Accor comments of the partnership:

"Accor is looking forward to working with isango! as our Tours and Activities partner. We're confident that their many exciting experiences in all of our top destinations will be of huge interest to our customers and we are pleased with both the customised, branded look of the solution they have built. We look forward to a long working relationship "

Daniele Beccari, Vice President Europe, isango! adds:

We're very excited to be working closely with Accor to maximise the huge potential we see in the relevant integration of a hotel and activity offering. It has been great to work with such an enthusiastic, proactive partner on the launch of the offering and we look forward to the relationship blossoming into a long-term, rewarding business partnership'

About isango!
Don't travel the world... Experience it!

isango! (www.isango.com) is a market-leading provider of global travel experiences. Launched in late 2006 by former consultants and executives from Expedia and Cendant/ ebookers, it provides consumers and business partners with an authoritative online resource for planning and booking unique experiences and activities.

The site gives the low-down on each country, providing detailed information about the destination and the activities as well as suggested itineraries. With the ability to tailor make trips according to personal interests and preferences, isango! provides holiday makers with easy online access to previously hard-to-book products.

isango! offers more than 4,000 activities in 60+ countries and not only sells direct to consumer but via partner companies such as airlines, car rental firms, hotel groups and travel portals including Ryanair , Hertz, Yahoo, Teletext and WAYN

Why choose isango!?
  • Value for money: we are committed to offering you the best experiences at the lowest prices, and with no hidden costs
  • Quality: we only work with reliable operators
  • Flexibility: we accommodate changes to your holiday with an easy cancellation policy
  • Security: book with peace of mind
For further information contact:
Jessica Butcher
Head of Partnerships
Jess.butcher@isango.com
+44 20 3008 5482

 For bookings, please refer to www.isango.com directly.